Privacy Policy

Personal data (hereinafter mostly referred to as “data”) is processed by us only to the extent necessary and for the purpose of providing a functional and user-friendly website, including its content and the services offered there.

According to Art. 4, paragraph 1. According to Regulation (EU) 2016/679, the General Data Protection Regulation (hereinafter referred to as “GDPR”), “processing” means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, comparison or linking, restriction, erasure or destruction.

With the following data protection declaration, we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide on the purposes and means of processing either alone or jointly with others. In addition, we inform you below about the third-party components we use for optimization purposes and to improve the quality of use, insofar as these third parties process data under their own responsibility.

Our privacy policy is structured as follows:

I. Information about us as the responsible party
II. Rights of users and data subjects
III. Information on data processing

1. Information about us as the responsible party

The responsible provider of this website within the meaning of data protection law is:

Ideenquelle Agentur Olivia Richter
Olivia Richter
Paul-Bäumer-Str. 20
47137 Duisburg

Phone: 0155 / 10650247
Fax: [Fax number]
Email: kontakt@ideenquelle-webdesign.de

2. Rights of Users and Data Subjects

With regard to the data processing described in more detail below, users and data subjects have the right

to confirmation as to whether data concerning them is being processed, to information about the data processed, to further information about the data processing, and to copies of the data (see also Art. 15 GDPR);
to rectification or completion of incorrect or incomplete data (see also Art. 16 GDPR);
to immediate deletion of the data concerning them (see also Art. 17 GDPR), or, alternatively, if further processing is not permitted pursuant to Art. 17 (3) GDPR, to restriction of processing in accordance with Art. 18 GDPR;
to receive the data concerning them and provided by them and to transmit this data to other providers/controllers (see also Art. 20 GDPR);
to lodge a complaint with the supervisory authority if they believe that the data concerning them is being processed by the provider in violation of data protection regulations (see also Art. 77 GDPR).

Furthermore, the provider is obligated to inform all recipients to whom data has been disclosed by the provider of any rectification or erasure of data or restriction of processing carried out pursuant to Articles 16 , 17 (1) , and 18 GDPR . However, this obligation shall not apply if such notification is impossible or involves disproportionate effort. Notwithstanding this, the user has a right to information about these recipients.

Likewise, according to Art. 21 GDPR, users and data subjects have the right to object to the future processing of their data, provided that the data is processed by the provider in accordance with Art. 6 (1) (f) GDPR . In particular, an objection to data processing for direct marketing purposes is permissible.

3. Information on data processing

Your data processed when you use our website will be deleted or blocked as soon as the purpose of storage no longer applies, there are no legal retention obligations that prevent the deletion of the data and no other information is given below regarding individual processing procedures.

Subscribe to articles

If you publish articles on our website, we also offer you the opportunity to subscribe to any subsequent articles published by third parties. In order to inform you about these subsequent articles by email, we process your email address.

The legal basis for this is Art. 6 (1) (a) GDPR . You can revoke your consent to this subscription at any time with future effect in accordance with Art. 7 (3) GDPR . To do so, you simply need to notify us of your revocation or click the unsubscribe link contained in the respective email.

Cookie Manager

To obtain consent to the use of technically unnecessary cookies on the website, the provider uses a cookie manager.

When the website is accessed, a cookie containing the settings information is stored on the user’s device, so that the user does not have to be asked for consent on subsequent visits.

The cookie is required to obtain legally compliant consent from the user.

The user can prevent or stop the installation of cookies by adjusting his browser settings.

Cookies

a) Session cookies

We use so-called cookies on our website. Cookies are small text files or other storage technologies that are placed and stored on your device by the internet browser you use. These cookies process certain information about you on an individual basis, such as your browser or location data or your IP address.

This processing makes our website more user-friendly, effective and secure, as it enables, for example, the display of our website in different languages or the provision of a shopping cart function.

The legal basis for this processing is Art. 6 (1) (b) GDPR, provided that these cookies process data for the purpose of initiating or executing a contract.

If the processing does not serve to initiate or execute a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is Art. 6 (1) (f) GDPR .

When you close your internet browser, these session cookies are deleted.

b) Third-party cookies

Our website may also use cookies from partner companies with whom we work for the purposes of advertising, analysis or the functionality of our website.

For details, in particular regarding the purposes and legal basis for processing such third-party cookies, please see the information below.

c) Possibility of removal

You can prevent or restrict the installation of cookies by adjusting the settings in your Internet browser. You can also delete cookies that have already been saved at any time. The steps and measures required to do this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact the manufacturer or support. In the case of so-called Flash cookies, however, the processing cannot be prevented via the browser settings. Instead, you must change the settings of your Flash player. The steps and measures required to do this also depend on the specific Flash player you are using. If you have any questions, please also use the help function or documentation of your Flash player or contact the manufacturer or user support.

However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website can be used to their full extent.

Contact requests / contact options

If you contact us via contact form or email, the data you provide will be used to process your inquiry. Providing this data is necessary to process and respond to your inquiry – without it, we cannot respond to your inquiry or can only respond to a limited extent.

The legal basis for this processing is Art. 6 (1) (b) GDPR .

Your data will be deleted once your inquiry has been conclusively answered and there are no legal retention obligations that prevent deletion, such as in the case of any subsequent contract processing.

If you sign up for our free newsletter, the data you provide, i.e., your email address and—optionally—your name and address, will be transmitted to us. At the same time, we store the IP address of the internet connection from which you access our website, as well as the date and time of your registration. As part of the further registration process, we will obtain your consent to send the newsletter, describe its content in detail, and refer you to this privacy policy. We use the data collected exclusively for sending the newsletter—it will therefore not be passed on to third parties.

The legal basis for this is Art. 6 (1) (a) GDPR .

You can revoke your consent to receive the newsletter at any time with future effect in accordance with Art. 7 (3) GDPR . To do so, simply notify us of your revocation or click the unsubscribe link included in each newsletter.

Server data

For technical reasons, particularly to ensure a secure and stable website, data is transmitted to us or our web space provider via your internet browser. These so-called server log files collect, among other things, the type and version of your internet browser, the operating system, the website from which you accessed our website (referrer URL), the website(s) of our website that you visit, the date and time of each access, and the IP address of the internet connection from which you accessed our website.

The data collected in this way will be stored temporarily, but not together with other data about you.

This storage is based on Art. 6 (1) (f) GDPR . Our legitimate interest lies in the improvement, stability, functionality, and security of our website.

The data will be deleted after seven days at the latest, unless further retention is required for evidentiary purposes. Otherwise, the data will be exempt from deletion in whole or in part until the incident has been finally resolved.

Contract processing

The data you provide to use our range of goods and/or services will be processed by us for the purpose of contract execution and is necessary for this purpose. Conclusion and contract execution are not possible without providing your data.

The legal basis for the processing is Art. 6 (1) (b) GDPR .

We will delete the data once the contract has been fully processed, but we must observe the retention periods required by tax and commercial law.

As part of the contract processing, we will pass on your data to the transport company commissioned with the delivery of the goods or to the financial service provider, insofar as the transfer is necessary for the delivery of the goods or for payment purposes.

The legal basis for the transfer of data is then Art. 6 (1) (b) GDPR .

Facebook

To promote our products and services and to communicate with interested parties or customers, we maintain a company presence on the Facebook platform.

On this social media platform, we are jointly responsible with Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

Facebook’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

We have regulated our joint controllership in an agreement regarding our respective obligations under the GDPR. This agreement, from which our mutual obligations arise, can be accessed at the following link:

https://www.facebook.com/legal/terms/page_controller_addendum

The legal basis for the resulting processing of personal data, as described below, is Art. 6 (1) (f) GDPR . Our legitimate interest lies in the analysis, communication, sale, and promotion of our products and services.

The legal basis may also be the user’s consent to the platform operator pursuant to Art. 6 (1) (a) GDPR . According to Art. 7 (3) GDPR, the user may revoke this consent at any time with effect for the future by notifying the platform operator.

When you visit our online presence on the Facebook platform, Meta Platforms Ireland Limited, as the operator of the platform in the EU, processes user data (e.g. personal information, IP address, etc.).

This user data is used to collect statistical information about the use of our company presence on Facebook. Meta Platforms Ireland Limited uses this data for market research and advertising purposes, as well as to create user profiles. Based on these profiles, Meta Platforms Ireland Limited is able, for example, to advertise to users both within and outside of Facebook based on their interests. If the user is logged into their Facebook account at the time of the visit, Meta Platforms Ireland Limited can also link the data to the respective user account.

If the user contacts us via Facebook, the personal data entered on this occasion will be used to process the request. The user’s data will be deleted by us once the user’s request has been conclusively answered and there are no statutory retention periods, such as those required for subsequent contract processing.

Meta Platforms Ireland Limited may also use cookies to process the data.

If the user does not agree to this processing, they have the option of preventing the installation of cookies by selecting the appropriate settings in their browser. Cookies already stored can also be deleted at any time. The settings for this depend on the respective browser. Flash cookies cannot be prevented via the browser settings, but rather by selecting the appropriate settings in the Flash Player. If the user prevents or restricts the installation of cookies, this may result in not all Facebook functions being fully usable.

Further information on the processing activities, their prevention and the deletion of data processed by Facebook can be found in Facebook’s data policy:

https://www.facebook.com/privacy/explanation

It cannot be ruled out that processing by Meta Platforms Ireland Limited may also be carried out via Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

Instagram

To promote our products and services and to communicate with interested parties or customers, we maintain a company presence on the Instagram platform.

On this social media platform, we are jointly responsible with Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

Instagram’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

https://www.facebook.com/legal/terms/page_controller_addendum

When you visit our online presence on the Instagram platform, Meta Platforms Ireland Limited, as the operator of the platform in the EU, processes user data (e.g. personal information, IP address, etc.).

This user data is used to collect statistical information about the use of our company presence on Instagram. Meta Platforms Ireland Limited uses this data for market research and advertising purposes, as well as to create user profiles. Based on these profiles, Meta Platforms Ireland Limited is able, for example, to advertise to users both within and outside of Instagram based on their interests. If the user is logged into their Instagram account at the time of the visit, Meta Platforms Ireland Limited can also link the data to the respective user account.

If the user contacts us via Instagram, the personal data entered on this occasion will be used to process the request. The user’s data will be deleted by us provided the user’s request has been conclusively answered and there are no statutory retention periods, such as those required for subsequent contract processing.

Meta Platforms Ireland Limited may also use cookies to process the data.

Further information on the processing activities, their prevention and the deletion of the data processed by Instagram can be found in Instagram’s data policy:

https://help.instagram.com/519522125107875

It cannot be ruled out that processing by Meta Platforms Ireland Limited may also be carried out via Meta Platforms, Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

We maintain an online presence on LinkedIn to present our company and our services and to communicate with customers and interested parties. LinkedIn is a service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, a subsidiary of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA.

In this respect, we would like to point out that it is possible that user data may be processed outside the European Union, particularly in the USA. This may increase the risks for users, for example, by making subsequent access to user data more difficult. We also have no access to this user data. Access to this data lies exclusively with LinkedIn.

LinkedIn’s privacy policy can be found at

https://www.linkedin.com/legal/privacy-policy

YouTube

We maintain an online presence on YouTube to present our company and our services and to communicate with customers and interested parties. YouTube is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA.

In this respect, we would like to point out that user data may be processed outside the European Union, particularly in the USA. This may increase the risks for users, for example, by making subsequent access to user data more difficult. We also have no access to this user data. Access to this data lies exclusively with YouTube.

YouTube’s privacy policy can be found at

https://policies.google.com/privacy

General linking to third-party profiles

The provider uses links to the social networks listed below on the website.

The legal basis for this is Art. 6 (1) (f) GDPR . The provider’s legitimate interest lies in improving the quality of use of the website.

The plugins are integrated via a linked graphic. Only by clicking on the corresponding graphic is the user redirected to the service of the respective social network.

After the customer has been redirected, information about the user is collected by the respective network. This initially includes data such as IP address, date, time, and page visited. If the user is logged into their user account on the respective network during this time, the network operator may be able to assign the collected information from the specific user visit to the user’s personal account. If the user interacts via a “Share” button on the respective network, this information may be saved in the user’s personal user account and possibly published. If the user wishes to prevent the collected information from being directly assigned to their user account, they must log out before clicking on the graphic. It is also possible to configure the respective user account accordingly.

The following social networks are linked by the provider:

facebook

Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Irland.

Instagram

Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Irland.

LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, a subsidiary of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085 USA.

YouTube

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA

Matomo (formerly: PIWIK)

We use Matomo (formerly “PIWIK”) on our website. This is an open-source software that allows us to analyze the use of our website. This software processes your IP address, the website(s) you visit, the website from which you came to our website (referrer URL), your length of stay on our website, and the frequency with which you visit one of our websites.

To collect this data, Matomo stores a cookie on your device via your internet browser. This cookie is valid for one week.

If you have given your consent to this processing, the legal basis is Art. 6 (1) (a) GDPR . Art. 6 (1) (f) GDPR may also be the legal basis. Our legitimate interest lies in the analysis and optimization of our website.

However, we use Matomo with the anonymization function “Automatically Anonymize Visitor IPs.” This anonymization function shortens your IP address by two bytes, making it impossible to assign it to you or the internet connection you use.

If you do not agree to this processing, you have the option of preventing the storage of cookies by selecting the appropriate settings in your browser. Further information can be found above under “Cookies.”

In addition, you have the option of stopping the analysis of your usage behavior by means of a so-called opt-out. By confirming the link (see below)

A cookie will be stored on your device via your internet browser, preventing further analysis. Please note, however, that you will need to click the above link again if you delete the cookies stored on your device.

Google Fonts

We use Google Fonts to display external fonts on our website. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google.”

In order to enable the display of certain fonts on our website, a connection to the Google server in the USA is established when you visit our website.

The legal basis is Art. 6 (1) (f) GDPR . Our legitimate interest lies in the optimization and economic operation of our website.

Through the connection to Google established when you visit our website, Google can determine from which website your request was sent and to which IP address the display of the font should be transmitted.

Google offers

https://adssettings.google.com/authenticated

https://policies.google.com/privacy

further information, in particular on the options for preventing data usage.

YouTube

We use YouTube on our website. This is a video portal provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “YouTube.”

We use YouTube in conjunction with the “Enhanced Privacy Mode” function to show you videos. If you have given your consent to this processing, the legal basis is Art. 6 (1) (a) GDPR . Art. 6 (1) (f) GDPR may also be the legal basis. Our legitimate interest lies in improving the quality of our website. According to YouTube, the “Enhanced Privacy Mode” function means that the data described in more detail below is only transmitted to the YouTube server when you actually start a video.

Without this “Extended Data Protection”, a connection to the YouTube server in the USA will be established as soon as you visit one of our websites on which a YouTube video is embedded.

This connection is necessary to display the respective video on our website via your internet browser. In the process, YouTube will collect and process at least your IP address, the date and time, and the website you visited. A connection to Google’s “DoubleClick” advertising network will also be established.

If you are logged in to YouTube at the same time, YouTube will assign the connection information to your YouTube account. If you want to prevent this, you must either log out of YouTube before visiting our website or make the appropriate settings in your YouTube user account.

For functionality and to analyze user behavior, YouTube permanently stores cookies on your device via your internet browser. If you do not agree to this processing, you have the option of preventing cookies from being stored by adjusting your internet browser settings. Further information on this can be found above under “Cookies.”

Further information about the collection and use of data as well as your rights and protection options in this regard can be found on Google’s

https://policies.google.com/privacy

available data protection information.

Brevo

We offer you the opportunity to subscribe to our free newsletter via our website.

We use Brevo, formerly Sendinblue, to send our newsletter. Brevo is a service provided by Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, hereinafter referred to as “Sendinblue.”
If you sign up to receive our newsletter, the data requested during the registration process (your email address) will be processed by Sendinblue. In addition, your IP address and the date and time of your registration will be saved. As part of the further registration process, your consent to receive the newsletter will be obtained, the content will be described in detail, and reference will be made to this privacy policy.

Sendinblue also offers

https://www.newsletter2go.de/datenschutz/
https://de.sendinblue.com/legal/privacypolicy/
https://www.newsletter2go.de/informationen-newsletter-empfaenger/
https://de.sendinblue.com/informationen-newsletter-empfaenger/?rtype=n2go

further data protection information.

The newsletters sent by Sendinblue contain technologies that allow us to analyze whether and when an email has been opened, as well as whether and which links contained in the newsletter have been followed. We store this data alongside the technical data (system data and IP address) so that the respective newsletter can be optimally tailored to your wishes and interests. The data collected in this way is used to continuously improve the quality of our newsletters.
The legal basis for sending newsletters and for analysis is Art. 6 (1) (a) GDPR.

Sample data protection declaration of the law firm Weiß & Partner

Matomo

You may choose to prevent this website from aggregating and analyzing the actions you take here. Doing so will protect your privacy, but will also prevent the owner from learning from your actions and creating a better experience for you and other users.

Cookie Banner

We use the “Real Cookie Banner” consent tool to manage the cookies and similar technologies used (tracking pixels, web beacons, etc.) and related consents. Details on how “Real Cookie Banner” works can be found at https://devowl.io/de/rcb/datenverarbeitung/ .

The legal basis for the processing of personal data in this context is Art. 6 (1) (c) GDPR and Art. 6 (1) (f) GDPR. Our legitimate interest is the management of the cookies and similar technologies used and the related consents.

Providing personal data is neither contractually required nor necessary for the conclusion of a contract. You are not obligated to provide personal data. If you do not provide personal data, we cannot manage your consent.

7. Presence in social media

1. We maintain profiles or fan pages on social media. When you use and access our profile on the respective network, the respective privacy policy and terms of use of the respective network apply.
2. Data categories and description of data processing: Usage data, contact data, content data, inventory data. Furthermore, user data within social networks is generally processed for market research and advertising purposes. For example, user profiles can be created based on user behavior and the resulting interests of users. These user profiles can in turn be used, for example, to place advertisements within and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are generally stored on users’ computers, in which the user behavior and interests of the users are stored. Furthermore, data can also be stored in user profiles regardless of the devices used by users (especially if users are members of the respective platforms and are logged in). For a detailed description of the respective processing methods and opt-out options, please refer to the privacy policies and information provided by the operators of the respective networks. In the case of requests for information and the assertion of data subject rights, we would like to point out that these can be most effectively asserted with the providers. Only the providers have access to user data and can take appropriate measures and provide information directly. If you still need help, please contact us.
3. Purpose of processing: Communication with users connected to and registered on the social networks; information and advertising for our products, offers, and services; publicity and image management; evaluation and analysis of users and content of our social media presence.
4. Legal basis: The legal basis for the processing of personal data is our legitimate interest in the above-mentioned purposes pursuant to Art. 6 (1) (f) GDPR. If you have given us or the controller of the social network consent to the processing of your personal data, the legal basis is Art. 6 (1) (a) in conjunction with Art. 7 GDPR.
5. Data transfer/recipient category: Social network.

The data protection information, information options and objection options (opt-out) of the respective networks / service providers can be found here:

• Facebook – Service provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland); Website: www.facebook.com; Data protection declaration: https://www.facebook.com/about/privacy/, Opt-Out: https://www.facebook.com/settings?tab=ads and http://www.youronlinechoices.com; Objection: https://www.facebook.com/help/contact/2061665240770586; Agreement on the joint processing of personal data on Facebook pages (Art. 26 GDPR):
https://www.facebook.com/legal/terms/page_controller_addendum, Data protection information for Facebook pages: https://www.facebook.com/legal/terms/information_about_page_insights_data.
We are jointly responsible for our fan page with Facebook in accordance with Art. 26 GDPR. For this purpose, an agreement called “Information about Page Insights” was concluded, available at https://www.facebook.com/legal/terms/page_controller_addendum, according to which Facebook must observe certain security measures and will also directly fulfill the rights of those affected. You can therefore also contact Facebook directly regarding rights of access and deletion. However, your rights as a data subject, such as in particular the right to information, deletion, objection and complaint to the responsible supervisory authority, are not affected. Further information on joint responsibility can be found in the “Information about Page Insights Data” at https://www.facebook.com/legal/terms/information_about_page_insights_data.

• Instagram – Service provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) – Privacy Policy/Opt-Out: https://help.instagram.com/519522125107875, objection: https://help.instagram.com/contact/186020218683230; Agreement on joint processing of personal data on Instagram pages (Art. 26 GDPR): https://www.facebook.com/legal/terms/page_controller_addendum.

• XING – Service provider: XING AG, Dammtorstrasse 29-32, 20354 Hamburg, Germany) – Privacy Policy/Opt-Out: https://privacy.xing.com/de/datenschutzerklaerung.
• LinkedIn – Service provider: LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland)
– Data protection declaration: https://www.linkedin.com/legal/privacy-policy, cookie policy and opt-out: https://www.linkedin.com/legal/cookie-policy.

As of: March 26th
.2024

Source: to the article

Privacy Policy

1. Information about us as the responsible party

2. Rights of Users and Data Subjects

3. Information on data processing

Subscribe to articles

Cookie Manager

Cookies

a) Session cookies

b) Third-party cookies

c) Possibility of removal

Contact requests / contact options

Newsletter

Server data

Contract processing

Facebook

Instagram

LinkedIn

YouTube

General linking to third-party profiles

facebook

Instagram

LinkedIn

YouTube

Matomo (formerly: PIWIK)

Google Fonts

YouTube

Brevo

Matomo

Cookie Banner

7. Presence in social media